SXSW Interactive is quite the experience. If you’ve been there, you know what we’re talking about. If you haven’t been, one way to think about it is like attending a baseball game of a winning team. Crushing crowds, deafening noise, and hype. Lots of it. Die-hards will lament how the experience is no longer about just the game. It’s more of a spectacle than a sport. Too many bobblehead nights and garlic fry hangovers. But...
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